Farms and businesses that are listening to today’s consumers know that good farm animal welfare goes beyond personal ethics—it’s essential for building a sustainable and trustworthy brand. Small farmers, large producers, independent businesses and large corporations should all play a part in building a more humane, accountable food system, and stand to benefit from customer loyalty, talent draw and retention, reduced risk and gained market opportunity.
Using in-house knowledge of animal welfare science, certification standards and public relations, the ASPCA is helping farmers and companies adopt meaningful and transparent animal welfare policies and practices. To learn more about the Shop With Your Heart program and how your business can benefit from working with the ASPCA, contact [email protected].