Whole30® Becomes First Dietary Program to Commit to Comprehensive Animal Welfare Standards

October 18, 2019

Whole30® Becomes First Dietary Program to Commit to Comprehensive Animal Welfare Standards

October 18, 2019

Calf

What we eat impacts not just our own wellbeing, but the wellbeing of farmed animals. The Whole30 program, believing—as most Americans do—that animals should be raised with compassion, has joined forces with the ASPCA to improve the lives of farm animals through its Whole30 Approved® program.
 
By 2021, all Whole30 Approved products sold in stores and online will be required to be certified by an animal welfare program recognized by the ASPCA’s Shop With Your Heart program or, short of official certification, meet rigorous animal welfare standards with third-party auditing to ensure compliance. 
 
Additionally, Whole30 will require that by 2024, all Whole30 Approved products containing chicken ingredients source from farms with higher standards for chicken breeds, housing conditions and slaughter practices—aligning with requirements endorsed by 10 leading animal welfare organizations [PDF]
 
Whole30 is the first non-vegan dietary program to stand up for better treatment of farm animals, and the ASPCA applauds Whole30 for its leadership and vision. 
 
Several Whole30 Approved products are already welfare-certified and recognized on the ASPCA Shop With Your Heart Brand List, including products by Panorama, Teton Waters Ranch and Applegate. Additional Whole30 Approved partners, including Model Meals, Territory, Serenity Baby Foods and ButcherBox have committed to achieving animal welfare certification; more still have joined the 2024 commitment to improve the lives of chickens. The positive actions of these progressive companies impact thousands—if not millions—of animal lives. The ASPCA is proud to collaborate with Whole30 and Whole30 Approved partners and we encourage other companies to follow their example. 
 
Shoppers who care about animal welfare are encouraged to look for certifications that ensure better treatment of farm animals. Please see our label guide to learn the difference between legitimate animal care standards and weak or misleading marketing claims. Supporting companies that align with your values—whether entirely plant-based or inclusive of more humanely raised animal products—is a powerful way to advocate for a more compassionate world.