This year, the ASPCA has teamed up with Honey Nut Cheerios™ Good Rewards to help raise funds for charity! Through this program, participants can team up with some of their favorite stars like Lucy Hale, Michael B. Jordan or Rob Gronkowski, to help raise money for their favorite charity by redeeming Buzzcoin (found on boxes of Honey Nut Cheerios™) for their team. 

National Cereal Day is coming up on March 7, and what better way to get into the spirit than by joining Honey Nut Cheerios™ and Team Lucy as they work together to raise money for animals in need? Plus, National Cereal Day is a Buzzcoin Bonus Day, which means every scan submitted on Thursday, March 7th will be worth 500 Buzzcoin! 

How it Works 

Every box of Honey Nut Cheerios you buy will have a Buzzcoin symbol on it, which can be scanned on BeeGoodRewards.com to support one of three celebrity teams. Participants that choose Team Lucy will help support her favorite charity, the ASPCA. The team who collects the most Buzzcoin will win $100,000 for their charity and second and third place will win $50,000 and $25,000, respectively. 

Honey Nut Cheerios™ Good Rewards runs through April 15.