The Subaru Share the Love® Event

The 2026 Subaru Share the Love® Event

For 19 years, the ASPCA has partnered with Subaru of America for the Subaru Share the Love^® Event to help raise funds, spread awareness and encourage community involvement for our nation’s most vulnerable animals. The ASPCA has received over $40 million through its participation in the Subaru Share the Love Event since 2008, which has made a difference for more than 152,000 animals in need.

For every new Subaru vehicle purchased or leased from November 19, through January 4, 2027, Subaru will donate $250 to the purchaser’s/lessee’s choice among four national charity partners, including the ASPCA, or a local hometown charity(ies) supported by participating retailers when a customer chooses a charity.*

Thanks to Subaru’s commitment to animals, we’re able to:

In 2025 alone, the ASPCA received over $2.4 million, all thanks to Subaru customers and committed supporters who chose the ASPCA when purchasing or leasing a new vehicle during the Subaru Share the Love Event. These critical funds continue to help support our lifesaving efforts in rescue, placement and protection for countless animals in need nationwide.

*Subaru of America, Inc. ("SOA") will donate $250 for every new Subaru vehicle sold or leased from November 19, 2026, through January 4, 2027, when one or more of the four national charities is designated by the purchaser or lessee. Pre-approved hometown charities may also be selected for the donation depending on retailer participation. In addition, for every new Subaru vehicle sold or leased during the campaign period, participating retailers will donate a minimum of $50 in total to their registered hometown charities. Subaru will donate a total of $5 to their registered hometown charities for every qualifying Subaru vehicle routine service visit during the campaign period at participating retailers. Purchasers/lessees must make their charity designations by January 15, 2027. The four national charities will receive a guaranteed minimum donation of $250,000 each. See your local Subaru retailer for details or visit subaru.com/share. All donations made by SOA. This promotion is void in the state of Hawaii.