The ASPCA is going to the Super Bowl! At least, some of our favorite animals are: From today all the way through game day, a jumbo screen outside of MetLife Stadium in New Jersey will air two different ASPCA ads—one about puppy mills and pet store puppies, and the other about the welfare of chickens raised for meat.
Our research has revealed that most people would not buy a puppy if they knew she was born in a puppy mill—but it also showed that most people didn’t realize that almost all dogs offered for sale in pet shops are from puppy mills. We’ve been working to close this information gap with our No Pet Store Puppies campaign, and our 15-second Super Bowl spot is a wonderful opportunity to inform the public about the connection between puppy mills and retail pup sales.
More than 1 billion chicken wings will be eaten on Super Bowl Sunday—that many wings could form a line from CenturyLink Field, the Seattle Seahawks’ home stadium, all the way to MetLife Stadium…30 times over! Nearly all of these wings came from chickens raised in dirty, cramped quarters who were bred to grow so big, so fast they can hardly walk. But it doesn’t have to be that way: Chickens deserve better, and so do we. Check out the ad below, then share it on Facebook and Twitter. And if you haven’t already, make sure you stand up for healthier, more humanely raised chickens by signing our petition at TruthAboutChicken.org.
We are thrilled to share the news that Phoenix—Arizona’s largest city and state capital—has become the latest U.S. city to prohibit the sale of commercially bred puppies and kittens in pet stores! Last week the Phoenix City Council passed an ordinance banning pet stores from selling dogs or cats unless the animals come from shelters or rescue groups.
“We are going to, as a city, take a stand and prohibit the sale of puppies that come from puppy mills [and] mass-produced animals,” said City Councilman Tom Simplot. The ordinance, which also bans awarding live animals as prizes, will go into effect in mid-January (30 days from its December 18 passage). Kudos to the Phoenix City Council!
Puppy mills supply most pet stores across the U.S.—truly responsible, reputable breeders do not supply their animals to pet stores for resale. To learn more about the connection between the inhumane puppy mill industry and retail pet shops, please visit nopetstorepuppies.com.
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With the hustle and bustle of holiday shopping in full swing, we know you’re busy. But if you have a second, we could really use your help. This week, we launched our holiday campaign focusing on puppy mills and why you should never, ever shop at any pet store that sells puppies.
You see, most pet store puppies come from puppy mills—you know, those huge, factory-like breeding operations where dogs live in horrible conditions and never receive love. Every time you buy anything from a pet store that sells puppies, you’re actually supporting this very cruel industry. We made a one-minute video that explains how:
We think our video has a really great message and we’d love for it to go viral. That’s where you come in. After you watch our video, please share it with your friends on Facebook and Twitter, and kindly ask them to share it, too. Be sure to use the hashtag #AdoptDontShop. We’re counting on you to help us reach millions of people with this important message.
Also, if you’re really into helping end puppy mills, sign up for a chance to win a free ASPCA Puppy Mill Advocacy Pack. It contains all sorts of cool gear, including a puppy mill message tote, a puppy mill message tee and more!
While you’re out shopping in the weeks ahead, you might see a giant puppy staring at you from an ASPCA billboard! Because puppies are a popular holiday gift, we’re using these billboards to educate people about the overwhelming likelihood that puppies bought in pet shops were born in puppy mills.
We’ve learned that nearly 80% of consumers would not purchase a puppy if they knew he/she came from a puppy mill. The problem is that most people are still not aware that almost all pet store puppies do come from puppy mills.
We know buying a pet store puppy as a present might make your family happy, but your purchase would most likely support the cruel puppy mill industry. Operators of puppy mills breed dogs in unsanitary, overcrowded and often inhumane conditions where profit is given priority over the well-being of the dogs.
We need your help sharing this message. Please take the following actions to help fight puppy mills!
Make the Billboard Your Facebook Cover Image! We’ve created a special Facebook cover photo that looks just like our new billboard! In a few easy steps you can download the image and use it as the cover image on your own page. Think of it like your own personal billboard! Click here to start spreading awareness.
Sign the Puppy Mill Pledge! Another easy way you can help fight puppy mills is to sign the No Pet Store Puppy Pledge! By signing the pledge, you vow not to buy anything in pet stores or on websites that sell puppies. It’s as easy as pumpkin pie! Click here to sign.