Going for the Gold: 2012 Prizes at a Glance

So what do contestants have to do to take home the $100K grand prize? They need to save at least 300 more animals during the contest in August, September and October than they did during the same months in 2011. The ASPCA and Rachael Ray will award a $100,000 grand prize to the shelter that sees the biggest increase in the number of lives saved. But what of the runners-up? Not to worry, all that hard work won’t go unrewarded. We have a whole slew of other prizes up for grabs, such as:

• $25,000 to the shelter with the second greatest increase in lives saved
• $25,000 to the shelter that does the best job of engaging its community
• $20,000 to the contestants that increase lives saved the most in their divisions
• $10,000 to the contestants that increase percentage of lives saved the most in their divisions
• $5,000 to every contestant that increases lives saved by at least 300 animals.

Okay, so there’s a lot of money up for the taking. But what do those dollars really mean? They mean an amazing opportunity for communities across the country to continue saving thousands more animals in the months and years to come. Hooray!

Want to help your shelter take home the gold? Learn how you can get involved.